Major East-Coast Tourism Bureau

A major tourism bureau runs a year-round public event calendar. The Lasercraft Co. produces thousands of acrylic keychains per year as on-demand branded giveaways — replenished per event with no standing inventory required.

The Challenge

The bureau runs public events throughout the year and needed a vendor who could match the pace. Previous sourcing was ad-hoc — different vendors per event, inconsistent quality, no artwork on file, no predictable lead time. They needed one vendor who could hold their design on file and produce a fresh run on short notice before each event.

The Solution

The Lasercraft Co. built an on-demand keychain program: custom acrylic keychains with the bureau's branded design, produced in batches sized to each event's headcount. Art stays on file — a reorder is a single email. We produce and ship in under a week.

The Outcome

The bureau now runs a single keychain vendor across its full event calendar. Thousands of units produced per year across multiple event cycles. No standing inventory, no scramble — each batch ships before the event date.